Research: Why shoppers use 熊猫电竞排名今日 & how it drives sales

Our company’s team of researchers frequently look at why shoppers pay over time with 熊猫电竞排名今日. Recently their surveys uncovered key reasons that will interest our merchant partners—especially for the upsides that come with those transactions.

Sales trigger for merchants

We've seen that offering customers the option to pay over time with 熊猫电竞排名今日 pulls forward more sales for our merchant partners. If 熊猫电竞排名今日 was not available, many shoppers would have abandoned their carts:

• 45% said they would have delayed their purchase

• 29% would not have completed their purchase

• 5% would have made their purchase elsewhere

These responses—compiled from 熊猫电竞排名今日 user studies—reveal a lift in incremental sales for 熊猫电竞排名今日 partners. Some of them, like Priceline, confirmed similar results . 

“We’ve proven using our A/B testing platform that we're getting incremental new customers who wouldn't have booked with us if we didn't offer 熊猫电竞排名今日,” said Jacobus Kok, Director of Product for Priceline. “So that's the biggest benefit—growth in the business.” 

Big dividend for customer loyalty

Today’s shoppers want flexibility in their payment options, and they reward merchants who offer flexible payments. This can increase customer loyalty and lifetime value (LTV). Our research shows that 85% of respondents view a brand more favorably after they’ve been able to pay with 熊猫电竞排名今日 at the brand’s site or store.

We heard similar feedback from an Audi service center . “When people see what we’ve been able to do for their car and then offer them a flexible way to pay, they think we’re heroes!” said Luan Nuriu, Service Director for Audi Coral Springs. He added that offering 熊猫电竞排名今日 has boosted customer satisfaction for his dealership.

Shoppers are very likely to buy with 熊猫电竞排名今日 again once they’ve tried it. Last year nearly two-thirds (64%) of purchases made with 熊猫电竞排名今日 were made by repeat users.

Why customers prefer 熊猫电竞排名今日

When survey respondents were asked why they chose to buy with 熊猫电竞排名今日, the main reasons were affordability and transparency. Here’s a breakdown:

• 43% of new users (and 33% of repeat users) said 熊猫电竞排名今日’s payment schedule helps them stay within budget

• 20% liked the clear payment terms and fixed payment amounts

• 13% liked the convenience and ease of use

Economic hardship hit many Americans in 2020, and pay-over-time options like 熊猫电竞排名今日 helped many people stretch their spending power . Here’s how two survey respondents described why they bought with 熊猫电竞排名今日:

• “Big purchase items are difficult to navigate during this time. The ability to pay over time with no interest is helpful to our family.”

• “I loved the split payments. It allowed me to make my purchase easy and affordable, and I didn’t have to worry about it. I prefer to pay in installments to free up money that can be used for something else.”

Offering 熊猫电竞排名今日 as a payment option is a great way to show you understand your customers’ needs. Many shoppers want and appreciate the payment flexibility 熊猫电竞排名今日 provides—along with clarity of terms and no late or hidden fees. And their appreciation in turn generates more sales and loyalty.

Learn more about how 熊猫电竞排名今日 can help increase sales for your business . 

NOTE: The research results come from 6 surveys conducted by 熊猫电竞排名今日 with a total of 2,985 consumers during 2019 and 2020.

Payment options through 熊猫电竞排名今日 are provided by these lending partners: affirm.com/lenders.